Playing to Win: A Cascade of Choices

Playing to Win: A Cascade of Choices

Lafley & Martin's Playing to Win outlines a simple, powerful series of steps to support developing strategy focused on growth and competition.  Each step focuses on a specific strategic choice, supported by a number of strategy tools (such as market mapping and segmentation) which together set the foundations for a powerful, evidence-based growth strategy.  See the Harvard Business Review book or free webinar with the authors for more information.
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Kaplan & Norton: Alignment and the Balanced Scorecard

Kaplan & Norton: Alignment and the Balanced Scorecard

First proposed by Harvard professors Kaplan & Norton in the 1990's, the Balanced Scorecard provides an intuitive, practical approach to understanding and developing strategy.  It drives consideration of performance from multiple perspectives, beyond just a financial lens. Perhaps most importantly, it focuses on implementation and execution -- specifically the links between (for example) financial performance and market, customer, operational and people strategies; and on the importance of alignment between individuals, teams and corporate divisions.  See Harvard Business Review and the Balanced Scorecard Institute for more information.    
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